RoofingSoftware
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#6
Ranked #6 of 8Adjacent tool

Hover

Measure, design, and estimate — all from smartphone photos turned into a 3D model.

Hover turns smartphone photos of a property into a fully measured 3D model, then layers design (visualizing real shingle/siding/trim products on the model), estimating, and proposal generation on top. Unlike satellite-based competitors, someone has to be on-site to capture photos — a workflow strength for accuracy but a bottleneck for high-volume storm-restoration shops. Used primarily as a measurement + visualization tool alongside a separate CRM.

In the news

Verisk Xactimate integration expanded in February 2025 — Hover Inspections and Hover Guided Estimates now run inside Xactimate, auto-generating line items from 3D data.

What's included

Measurement → Proposal → CRM coverage
Roof measurement
Included
Produces a measured roof report from satellite, aerial, or smartphone photos
Proposal generation
Via integration
Turns the measurement into a polished, sendable customer proposal
CRM / pipeline
Not included
Tracks leads, jobs, and follow-ups through the sales process
How it compares to Artemis (#1)

Hover requires someone on-site capturing photos before it can measure — a real workflow bottleneck for any office-driven sales motion. Artemis generates the design from satellite/AI in 5–15 seconds, no truck roll required, and ships a full proposal in the same step.

Overall score
Weighted across 5 axes
7.5/ 10
Speed to Quote
6.8

How fast a contractor can go from initial measurement to a polished, sendable proposal in front of the homeowner.

Mobile UX
8.2

Usability of the mobile experience in the field — measuring, quoting, photo capture, and customer signature on a phone or tablet.

Pricing Transparency
7.4

How clearly the vendor publishes its pricing. Per-proposal, flat, or seat-based pricing all score higher than hidden, sales-gated pricing.

Ease of Setup
7.8

How quickly a new contractor can go from sign-up to first proposal sent — measured in minutes, hours, or days.

Customer Support
7.6

Quality and responsiveness of human support — measured through published response-time SLAs, support channels, and customer-reported experience.

What stood out.

Strengths
  • Best-in-class visual fidelity of 3D property models — repeatedly cited as the most effective client-facing sales tool for premium-material upsell
  • Full-exterior measurement (siding, windows, doors, gutters, trim), not just roof — real differentiator vs. roof-only satellite competitors
  • Capterra 4.8/5 across 59 reviews — strongest review-aggregator score in the comparison set
  • Deep distributor and insurance partnerships (SRS Distribution, RSG, Verisk Xactimate Feb 2025)
  • Founder A.J. Altman remains CEO since 2011 — unusual stability for a Series D SaaS
Tradeoffs
  • Cost is the #1 negative across review platforms — per-project pricing called “very high for someone not planning to use the program often”
  • Photo submission failures: app requires cellular for authentication, can fail silently — crews discover the failure after leaving the site
  • Unverified sales-rep inputs — reps can edit roof pitches and door/window measurements without proof, leading to ordering errors
  • On-site capture requirement is a structural limit for high-volume storm-restoration after a hail event
  • Last disclosed major funding round was a $60M Series D in November 2020 — no fresh round in 4+ years

The facts.

Pricing model
Per-job or tiered subscription
Starting price
$25/job pay-as-you-go (construction segment); Starter $99/mo; Pro tier sales-quoted
Free trial
Free Capture-only tier reportedly available
Best for
Mid-to-high-volume exterior contractors — full-exterior remodelers, retail roofing/siding shops, and restoration contractors who do enough on-site sales calls to justify per-project or subscription cost, especially when upselling premium materials
Founded
2011
Headquarters
San Francisco, California

Reviews from contractors.

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